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Saturday, March 4 • 10:00am - 11:00am
Partnering with Mission Driven Organizations: Using your Social Influence for Social Good, presented by Consumer Reports

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Consumer Reports is looking to connect with new and diverse audiences who share the mission of working with consumers to create a fairer, safer, healthier marketplace.  In our constantly evolving digital age, the rights of everyday consumers are often challenged by corporations and lawmakers who count on their silence -- but social influencers hold tremendous power to help inform and raise the voices of consumers to ensure that their interests are protected. Consumer Reports invites you to join the conversation and hear more about the company's journey in working with digital influencers in the Latino community. Come learn how you can use your social influence for social good. By partnering together, we can make an even greater impact.

Moderators
avatar for Elena Chávez

Elena Chávez

Consumer Reports, Associate Director
Elena Chávez, Associate Director – Latino Audience Strategy Elena has been with Consumer Reports for 18 years. She currently leads Consumer Reports’ Latino Audience Strategy – an effort to reach, engage and connect with Latinos by offering content through various distribution channels: social media, earned media, monthly e-newsletter, content partnerships and participating in community events. Elena is also the... Read More →

Speakers
avatar for Meryland Cuevas-Canela

Meryland Cuevas-Canela

Founder + CEO, Blog Otros $20 Pesos & Meryland Cuevas International
Meryland Cuevas has become a strong and respected voice among the Latino community. She is the founder and editor of the blog Otros20Pesos, where she engages her audience in discussions on important topics, like human rights, the LGBT community, women and immigrants. She is passionate about social good and how the Latinos can be change agents in today’s society. She was awarded “Best Latina Activist Using... Read More →
avatar for Myrah Duque

Myrah Duque

Founder + CEO, Coupon Mamacita
Myrah is a proud latina, wife and mom to a New York University sophomore. She's a brand ambassador, social enthusiast and savvy shopper, offering money-saving tips and deals in both English and Spanish. Myrah is also a travel and lifestyle blogger, Disney lover, Shop Your Way personal shopper and LuLaRoe consultant. She has founded Coupon Mamacita, Mamas Travel Tips and Mamacita La Cuponera. Myrah is based in sunny, Central... Read More →
avatar for Lorraine C. Ladish

Lorraine C. Ladish

Founder of Viva Fifty Media LLC, Viva Fifty Media LLC
Lorraine C. Ladish is a 21st century communicator, helping empower women to achieve their goals. She is the founder and CEO of Viva Fifty!, a bilingual community that celebrates midlife and beyond. Lorraine is a content creator and regular contributor to NBCNews, Huffpost, AARP and Mom.me. She has also contributed to People en Español, La Palma of The Palm Beach Post, Purple Clover, Latina magazine and Redbook. Her next book on embracing... Read More →
avatar for Laurita Tellado

Laurita Tellado

Founder + President, The Laurita Spina Bifida Project
Laura “Laurita” Tellado was born in San Juan, Puerto Rico. An only child, she was three years old when her parents decided to move to Orlando, where she has resided ever since. Laurita is a freelance writer, editor, blogger, brand ambassador and founder of the blogs Holdin' Out for a Hero and Espresso con Leche . She is also the founder and president of The Laurita Spina Bifida Project, a non-profit whose mission it to... Read More →



Saturday March 4, 2017 10:00am - 11:00am
Lagunita Pavilion

Attendees (67)