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Thursday, March 2
 

8:00am

Sponsor Field Trips
Open only via sign-up (closed Friday, February 17) to influencers with an actively updated blog and/or YouTube channel and have an All-Access Pass to attend this year's Summit (sorry, not available for Connect-Only passes).

Sponsors:
  • Nuetrogena
  • Disney Parks
  • Disney Princess "Dream Big, Princess"
  • Long Beach CVB
  • Mazda
  • Red Bull 
Full details here.

Thursday March 2, 2017 8:00am - 4:00pm
Various Off-Site Locations

2:00pm

Registration + Hospitality, presented by NEUTROGENA

Thursday March 2, 2017 2:00pm - 5:00pm
Lobby

6:00pm

#AlasParaVolar Welcome Party, presented by Macy's
Frida Khalo was a revolutionary. She was the pinnacle for embracing and loving oneself no matter what. She’s a big inspiration to a lot of us. So get your #AlasParaVolar ready because we’re having a Frida-inspired cocktail party to start our weekend together off the right way! 

DANCE!

Chulita Vinyl Club, an all-girl crew that’s creating new spaces and empowering women of color to express themselves and their cultural heritage by spinning old records, will get the party started and us dancing the night away!

 CROWN YOURSELF!

Then, make sure to adorn yourself a-la-Frida with a very special flower crown from the talented Jessica Resendíz of Raggedy Tiff. You can either make your own along with her or pick one that’s already been made. It’s really going to complete your outfit so make sure to capture that!

SNAP THE ENERGY!

This promises to be an unforgettable moment full with Energy of Sisterhood and we’re collaborating with artists we admire. The insanely talented Samantha Santana is creating a Frida-inspired photo background with her beautiful wallpapers. The sister-brother duo, Denisse Cortés and Jeshua Viveros, are teaming up to co-create a wings mural so you capture your #AlasParaVolar.

¡SALUD!

When you need a little break from all the excitement, grab some tacos and stop by the Rumchata bar for some delicious drinks, courtesy of the brand. They’re also bringing a top mixologist to concoct all our cocktails so make sure to say ¡Hola!

If you’re looking for some outfit inspiration, make sure to check out our Pinterest board about all-things Frida


Thursday March 2, 2017 6:00pm - 9:00pm
Esplanada + Playa Maya
 
Friday, March 3
 

6:45am

7:00am

8:00am

Bloom With Telemundo Breakfast

Friday March 3, 2017 8:00am - 8:45am
Vista del Mar

8:45am

Welcome Remarks
Speakers
avatar for Ana Flores

Ana Flores

Founder + CEO, #WeAllGrow Latina Network
Founder + CEO, #WeAllGrow Latina Network


Friday March 3, 2017 8:45am - 9:00am
Lagunita Pavilion

9:00am

Keynote: The Evolution & Impact of Lifestyle Blogging
Moderators
avatar for Susan Stipcianos

Susan Stipcianos

CEO, The Dream Team Agency
With over fifteen years of Public Relations and Entertainment experience Susan is a professional individual with many strong qualities and her passion for media entertainment, beauty and fashion and background along with her experiences and creativity allow her to perform as the expert in the Hispanic market public relations arena. Susan is a also weekly collaborator on CNN Español Showbizz, Despierta America, RCN. She sits as Co-chair... Read More →

Speakers
avatar for Dulce Candy

Dulce Candy

Dulce Ruiz a.k.a. Dulce Candy is one of the top beauty & fashion influencers in the YouTube space with over 2.5 million subscribers and 300 million views across her two channels. As a young wife, mother and army vet, Dulce is a role model for an up-and-coming generation of women. She has been featured in Seventeen Magazine, The Stylist, Regard Magazine, Women’s Wear Daily, People Style Watch as well as winning L’Oreal and W... Read More →
avatar for Glency Feliz

Glency Feliz

Fashion Entrepreneur, www.glency.com
Glency Feliz is a fashion entrepreneur, TV/radio host and businesswoman. Her love for fashion and communicating have made a perfect duo that allow her to express and share her thoughts, style and experiences. Glency currently runs her blog www.glency.com which covers topics ranging from beauty to trends. She also hosts, Diario Moda Radio, a program specializing in fashion and writes a monthly column for the Dominican magazine, Pandora. Glency... Read More →
avatar for Daniela Ramírez

Daniela Ramírez

Influencer & Founder, Nany's Klozet
Fashionista Daniela Ramirez runs the blog Nany’s Klozet. She was born in Caracas, Venezuela, and moved to Miami to attend college. Daniela studied fashion merchandising and business, and earned her master’s degree in design and media management. She also has a certification in makeup artistry. Daniela started blogging in 2009 on a blog called Fab Chic and Fit. After a year sharing her outfits there, she decided to open Nany’s... Read More →
avatar for Kyrzayda Rodríguez

Kyrzayda Rodríguez

Lifestyle Blogger & Owner, Kyrz's Closet, Kyrzayda
Kyrzayda Rodriguez never imagined the life she is living. With a strong passion for clothing, she started as a stylist in 2008 for various clients and boutiques. In 2013, Kyrzayda started a blog called "Love & Dress" and became a full-time blogger in 2014, rebranding her blog with her own name, Kyrzayda. | In 2015 Kyrzayda launched an online boutique, Kyrzs Closet, where she shares affordable styles with her followers. Kyrzayda is very... Read More →
avatar for Gina Ybarra

Gina Ybarra

Lifestyle Blogger, Hunt for Styles
Born in Mexico and currently living in San Diego, Gina Ybarro began Hunt for Styles in May 2014 to highlight her fashion finds, as well as her own, personal style. Her dream is to inspire each and everyone to wear whatever works for them, as well as what makes them feel comfortable in their own skin no mater the label. | | Gina is just sharing her life in squares, one post as a time. |


Friday March 3, 2017 9:00am - 10:00am
Lagunita Pavilion

10:00am

Women IRL: Get an intimate look at the life and times of Chiquis & Jenicka, stars of Universo’s newest reality series, The Riveras.
Two unique women and sisters dominating the social space and navigating life in the spotlight while being entertainers and entrepreneurs. Moderated by E! News correspondent Miriam Isa we will dive into the Latina impact in the media industry and the rise of WOMEN IRL. 

Moderators
avatar for Miriam Isa

Miriam Isa

Miriam Isa- known to many as a hilarious YouTube personality and social commentator- is the newest member of E! Network’s news team. Born in Miami to Cuban-Lebanese parents, Miriam studied acting at New World School of the Arts High School and received her BA in Theatre at Florida State University. Her acting has been featured in numerous TV shows, films, and theatrical plays while her voice has narrated dozens of radio and television... Read More →

Speakers
avatar for Jenicka López

Jenicka López

Jenicka López, born October 3, 1997 (age 18), is known for being the kind-hearted soul of the family. The youngest Rivera daughter is ready to navigate her own world by her own rules. Chiquis and Jacqui are having a hard time letting go but are learning to compromise. | | Before her mother’s passing, Jenicka had to deal with the tragic and untimely loss of her father. | Now at 18, Jenicka is ready to explore what it means to... Read More →
avatar for Chiquis Rivera

Chiquis Rivera

Janney Marín (born June 26, 1985), better known as Chiquis Rivera, is an American singer, author, entrepreneur, and television personality. The 31 year old is the eldest daughter of the legendary Banda singer Jenni Rivera. This year will be a very trying time for Chiquis as she tries to juggle her singing career, a tour, run her hair salon “Blow Me Dry” and “Be Flawless” skincare and make-up line, while continuing... Read More →



Friday March 3, 2017 10:00am - 11:00am
Lagunita Pavilion

11:00am

Snack + Connect
Friday March 3, 2017 11:00am - 11:45am
Sponsor Suites + Expo

11:45am

How to Make Money from Your Blog In The Entrepreneurial Age
The Entrepreneurial Age is upon us and this workshop is designed to offer you new ways of promoting a brand across digital platforms, in a way that distributes content evenly and avoids repetition, while learning how to take ideas from concepts to execution with one goal in mind: to earn all the monies.

Speakers
avatar for Sakura Considine

Sakura Considine

Co-Founder & Creative Brand Director, Bloguettes
Sakura found her passion in graphic design, photography, and the Internet world at the age of twelve. In middle school, she hustled and taught herself basic HTML coding to design and build custom MySpace pages for her friends. She attended Arizona State University and majored in Business Marketing and Japanese, however she realized her true interests were in blogging and marketing. Since college, Sakura co-founded The Sorority Secrets and is... Read More →
avatar for Lorena Garcia

Lorena Garcia

Co-Founder & Head of Business Developement, Bloguettes
Lorena has an mba in finance and has always been an entrepreneur at heart. She first realized her love for business and entrepreneurship while working at a real estate company. She later discovered her passion for technology and the digital industry and left to pursue a career where she could combine all of her interests. Lorena is now the co-founder of two successful companies: Bloguettes & Estoes Purpura, a popular women’s... Read More →


Friday March 3, 2017 11:45am - 12:45pm
Monetize

11:45am

Positioning and Selling Your Blog Like a Media Brand
Speakers
avatar for Alexander Traverzo

Alexander Traverzo

Marketing Director, HOLA! USA!
As Marketing Director at HOLA! USA, Alex oversees integrated marketing efforts on behalf of client brands as well as initiatives to support all HOLA! USA channels including magazine, website, social media and events. Prior to his current role, he served as the Associate Director of Integrated Marketing for Time Inc.'s People en Español brand where he led pharmaceutical strategy development as well as the Procter & Gamble account. He... Read More →


Friday March 3, 2017 11:45am - 12:45pm
WordPress.com Mentor Suite

11:45am

Setting Up Your Business + Legal Fundamentals
Speakers
avatar for Jamie Lieberman and Danielle Liss

Jamie Lieberman and Danielle Liss

Attorneys, Hashtag Legal
Jamie Lieberman and Danielle Liss are attorneys with Hashtag Legal, a law firm focused on providing legal services to online business owners. From contract creation to FTC interpretation to intellectual property, Hashtag Legal understands the needs of your business. Jamie, as former Director of Operations at Type-A Parent, and Danielle, as former Chief Marketing Officer of FitFluential, have extensive experience in the influencer marketing... Read More →


Friday March 3, 2017 11:45am - 12:45pm
Lead
  • SESSION TRACKS Lead

11:45am

The Perfect Itinerary To Become a Top Travel Blogger
Speakers
avatar for Stephanie Be

Stephanie Be

Digital Media Producer and Consultant, TravelBreak
Stephanie Be is an award-winning Latina travel and lifestyle blogger who has traveled to over 200 places around the world. A UCLA Alumna with a fervent passion for people and growth, she shares her stories on TravelBreak.net and @StephBeTravel Join 280k followers to catch her playing laser tag in private jet planes, holding anacondas in the Amazon, and glacier-hiking in Patagonia.
avatar for Carol Cain

Carol Cain

Travel & Food Blogger, Publisher of Girl Gone Travel, Girl Gone Travel
Carol left a career in public relations and became a girl gone travel with a goal to inspire and share her discoveries around the world. Her passion for travel is often contagious, having earned her awards and recognition from her peers and others in the media and travel industry. She has shared her travel tips and stories in various online and print media. You can find her on Twitter @GirlGoneTravel
avatar for Pablo Ortega

Pablo Ortega

Travel Writer & Influencer, Travel. Tech. Vida
Pablo Ortega (a.k.a. “Paul Lenk”) has worked with several publications over the past eight years, including Condé Nast Traveler and Gizmodo-Univision. His years of work have contributed to broadening his knowledge of audiences and how to most effectively engage with them. | Pablo's biggest addiction is traveling to new places and sharing his adventures with his readers and social media followers. He always finds an original... Read More →


Friday March 3, 2017 11:45am - 12:45pm
Create

11:45am

WELLNESS CIRCLES
Five Wellness Circles to feed your soul! All five circles are repeated on Friday and Saturday.

1. What It Takes To Inspire An Audience Through Your Lifestyle with Anadel Alberti
By living an authentic life, you can inspire others. In this workshop, we'll create a space where inspiration thrives and learn how your lifestyle can inspire readers to connect and commit to your brand's messaging. Come ready to be inspired and inspire others with a lifestyle of provoking acceptance, love and forgiveness.


2. Comadres, Crafting, and Building Camaraderie with Elexia de la Parra and Dolores "Lola" Dweck
Learn to make Mexican-inspired crafts with comadres as you learn the importance of camaraderie and collaborating with other bloggers. Presenters will introduce cultural crafts and an opportunity for attendees to connect, as we brainstorm new and exciting ways to collaborate as content creators.

3. I Love ME! ~ Self-Esteem in 7 Easy Steps with Elisha and Elyssa Fernandez 
In this interactive and fun-filled workshop, attendees will learn the 7 Steps to having higher self-esteem and the importance of loving yourself as the key to loving others more fully. We'll also discuss ways to become bully-proof and tools to combat naysayers as we search for groth in our potential.

4. Mindful Rituals to enhance your Creative Power with Dariana Moreira 
Are you easily distracted? Is motivation sometimes difficult to find? Do you struggle with follow through with your ideas? In this workshop, we'll be discussing the benefits of creating purposeful healthy habits for creative entrepreneurs. Cultivating healthy habits and rituals in your lifestyle are important, but we'll also explore ways to elevate creativity and combact the stress of constant content creation.

5. Heal Your Heart, Manifest Your Dreams with Christine Gutierrez
In this healing workshop therapist and emotional empowerment expert Christine Gutierrez is going to guide you through a heart healing meditation, a 3 part transformational power breathe to bust through any blocks holding you back, and practical tools to have you heal your heart and access your true purpose and wildest dreams.

 

Speakers
avatar for Anadel Alberti

Anadel Alberti

Author, Speaker, Wellness Coach, Anadel Alberti
Anadel Alberti is the founder of LAFstyle™, co-founder of WellBiz and author of "21 Days of LAFter." She is also a wellness and happiness ambassador, certified in stress management and a health and wellness coach, as well as a certified adult and kids yoga instructor, the co-founder of MINDful Women's Group, a motivational speaker, marketer and photographer. | When she's not busy running the world, she spends her time being a life and... Read More →
avatar for Dolores

Dolores "Lola" Dweck

Founder & Publisher, Lola's Cocina
Dolores “Lola” Dweck is the founder and publisher of Lola’s Cocina, a food and travel blog dedicated to sharing Mexico’s rich culinary traditions and cherished family recipes. She teaches themed cooking classes and recently launched Lola’s Mercadito, an online marketplace specializing in gourmet and artisan goods that celebrate Mexican food and culture. Her work in the food world and as a Latina leader and mother... Read More →
avatar for Elyssa & Elisha Fernandez

Elyssa & Elisha Fernandez

Founders, WhollyArt
Elyssa is 13 years old. She enjoys being an entrepreneur, best-selling author, speaker, artist and coach. She is homeschooled and her greatest mentor is her mom, Elayna Fernandez. | | Elisha is a homeschooled 14 year-old and a passionate best-selling author, artist, teenpreneur and speaker.  | | The girls live in Fort Worth, TX with their family of creative influencers and love spending spending time with them. Elyssa and... Read More →
avatar for Christine Gutierrez

Christine Gutierrez

Therapist, Speaker & CEO, Cosmic Life Inc.
Christine Gutierrez, MHC is a Latina psychotherapist, love addiction expert, life coach and expert in trauma, abuse, & self-esteem, currently residing in Brooklyn. Christine’s mission is to empower as many people as possible to heal their pain and own their worth. Christine is currently in private practice in New York and offers sessions internationally via phone/Skype. Christine has her bachelors from Fordham University in human... Read More →
avatar for Dariana Moreira

Dariana Moreira

Mindful Creative Coach, Dari Design Studio
Dariana Moreira is a Venezuelan designer and illustrator who is devoted to the peace of mind that results from spiritual practices and the intuitive development of creative expression. She is a mindful creative coach and together with her talented sister own Dari Design Studio. They love being artists, infusing lives with vibrant and bold designs and photographer. They are committed to inspiring you to pursue your dreams and never give up... Read More →
avatar for Elexia De La Parra

Elexia De La Parra

Founder + Owner, Artelexia
Elexia de la Parra is the founder and owner of Casa Artelexia and Artelexia, retail shops located in San Diego that specialize in handcrafted Mexican gifts, art, and home décor. Elexia nurtured what began as a small farmers’ market stand in 2008 to what is today two retail locations known for their unique Mexican imports, creative cultural workshops, and lively community events. Most recently she launched Eat.Drink.Cook.Mexico, a... Read More →


Friday March 3, 2017 11:45am - 12:45pm
Esplanade

12:45pm

KEYNOTE LUNCH: Beauty Across Platforms, presented by NEUTROGENA®
NEUTROGENA® will be bringing together the top Latina influencers from print, digital and YouTube/social media! These leaders in the beauty space will share their unique perspectives on the latest industry trends, the importance of crafting a message that connects emotionally with the Latina consumer and the evolution of beauty content from their area of expertise.

Moderators
avatar for Jen Gómez

Jen Gómez

Brand Manager, Neutrogena Cosmetics
Jen Gomez, Brand Manager for Neutrogena Cosmetics, has the sincere belief that the perfect lip color can make any day better. Throughout the past 6 years, she has worked in the beauty industry for both prestige and mass brands, giving her invaluable experience that she uses to propel the projects she's part of. She is passionate about driving positive, inclusive and empowering messages about beauty, especially to young women.
avatar for Cristy Marrero

Cristy Marrero

Editorial VP, Hello & Hola Media, Inc.
Cristy Marrero is obsessed with creating content with substance that connects with people. Developing audiences while helping brands engaging "the right way" is her calling. This avid "conversationalist" as she prefers to be identified, promptly became the Group Content Chief of Siempre Mujer and Ser Padres magazines, published by Meredith Corp., the first Latina to ever win a Women in Communications... Read More →

Speakers
avatar for Adriana Castro

Adriana Castro

Founder, El Diaro de La Moda, Adriana Castro
Award-winning designer, style trendsetter, beauty expert, internationally known for making a leap in the fashion world and her impeccable style, founder and creative director of El Diario de la Moda. Adriana has been the face of various beauty and fashion brands since 2010. No stranger to brand endorsements, Adriana Castro has previously endorsed CARESS (together with multiplatinum superstar Kelly Rowland) and is the spokesperson of her own... Read More →
avatar for Paula Galindo

Paula Galindo

Digital Influencer, Pautips on YouTube
Paula Galindo is a one of Latin America’s top beauty YouTubers. Since starting her YouTube channel in 2011, “Pautips” quickly grew to become the most popular female Colombian YouTuber with over 3M subscribers. Her channel is a mix of makeup, beauty, fashion, fitness, and lifestyle. With her helpful tips and charming personality, Paula’s popularity has crossed over to all her Social Media pages having over 5M followers... Read More →



Friday March 3, 2017 12:45pm - 2:15pm
Lagunita Pavilion

2:15pm

Networking Break
Friday March 3, 2017 2:15pm - 2:30pm
Various Locations

2:30pm

Building A Brand You Love That Attracts A Loyal Audience
Attracting a loyal audience doesn't happen by chance. Learning to build a brand that focuses on solutions, creates a brand experience and aligns with your audience's values will determine if that reader will come back for more. Come learn from our brand expert on how to attract followers and clients, making you money in the process.

Speakers
avatar for Fabi Paolini

Fabi Paolini

Branding Specialist & Web Designer, Fabi Paolini
Fabi Paolini is a branding specialist and web designer who creates unique campaigns for brands, which attracts audiences by showcasing what makes businesses remarkable. She graduated cum laude from the University of Miami in advertising and graphic design with a minor in marketing. She earned her MBA from the IESA in Venezuela. | She has more than 10 years of experience creating brands and successful businesses, as well as making some of... Read More →


Friday March 3, 2017 2:30pm - 3:30pm
Lead
  • SESSION TRACKS Lead

2:30pm

El Círculo Virtuoso: Discover the virtuous cycle super achievers use to thrive

What sets extraordinary people apart? Is there something they have in common? Can it be codified and replicated?

After a decade interviewing newsmakers in arts, sport, media and science, two-time Daytime EMMY-award winner Gaby Natale went on a quest to discover the answers. The result is her upcoming book “The Virtuous Circle” (El Círculo Virtuoso) to be published by Harper Collins this summer. This session is an exclusive preview of her findings. 


Speakers
avatar for Gaby Natale

Gaby Natale

EMMY-Award winner + President, SuperLatina-AGANARmedia
Gaby Natale is a multiple EMMY-award winner media personality, entrepreneur and influencer. She is the executive producer and host of the TV show SuperLatina that airs nationwide on PBS en español (VmeTV). Gaby Natale is one of the few women in the entertainment industry who owns not only the rights to her TV show but also a television studio. This unique situation has allowed her to combine her passion for media and her... Read More →


Friday March 3, 2017 2:30pm - 3:30pm
Create

2:30pm

Everything You Need To Know to Master Flat lays
Speakers
avatar for Bibi Camilo

Bibi Camilo

Stylist & Lifestyle Blogger, Biannette
Bibi has had a love for fashion and design since she can remember. But it wasn't until she set foot on her first fashion set, that she realized she could turn that passion into a career. Shortly after, Bibi decided to start her blog and share an inside look into the fashion industry. Allowing her readers to learn more about her career and the fashion industry. Her followers have gotten inside access to fashion shoots for Harpers Bazaar, Elle... Read More →
avatar for Lissette Pedreiras

Lissette Pedreiras

Influencer & Founder, Lil Raven
The world of fashion has always been a personal passion of Lissette. Whether figuring out what to wear for work or a night out with the girls, she has always felt inspired to dream big, dare to be different and explore the possibilities with fashion. | | In November 2012, after spending months actively planning every detail of her wedding and keeping a close eye on her favorite fashion and beauty blogs, she decided it was finally time to join... Read More →


Friday March 3, 2017 2:30pm - 3:30pm
Snap
  • SESSION TRACKS Snap

2:30pm

Making It On YouTube By Doing What You Love
Growing a YouTube channel take tools and creative content ideas, but the most important ingredient to a large and loyal audience is YOU! In a saturated world of content, our panel will share how success was born from a dedication to their voice and doing what they love. Not the other way around. Along with a solid financial plan and successful tools, you can make it on YouTube by doing what you love.

Moderators
avatar for Isaac Rosales

Isaac Rosales

Digital Talent Representative, Univision Communications Inc.

Speakers
avatar for Ydelays Aristimuno

Ydelays Aristimuno

Beauty Vlogger, Ydelays
Ydelays is an honest, proactive and dynamic girl, who is constantly learning. Her principals and values are highlighted in her work and daily life. She is a person with vision, creativity and credibility - a real influencer in the lives of her followers. She started YouTube 3 years ago and has grown to over 500k subscribers in the last year. Her followers give her their trust and she is committed to not disappointing them. She represents the... Read More →
avatar for Karen Delgado

Karen Delgado

Founder, Mi Cocina Rápida
Karen Delgado was born in México and a proud Latina living in Los Angeles, is the creator of Mi Cocina Rápida, a Spanish blog and YouTube channel where she shares her love for food. Her blog and YouTube channel began as a way to share and learn different flavors and tricks to include in the kitchen. Her cooking is inspired by her mother, who taught her the passion for making people happy in her delicious dishes. Karen's cooking... Read More →
avatar for Gia Fey

Gia Fey

Gia Fey is a celebrity trainer, radio personality, and YouTuber. She started her Curvy Girl fitness channel to help woman love and accept their curves. In just 3 short years, the channel has grown to over 400k subscribers with over 33 million views. |
avatar for Lauren Francesca

Lauren Francesca

Creator, Actress, Model, iwantmylauren
With over 1 billion views online, Lauren Francesca has been described by Streaming Media as “a YouTube superstar.” Lauren’s videos have been featured on 20/20, Tosh.0, The O’Reilly Factor, FOX News, TruTV’s Funniest Moments, Comedy Central and more. Entertainment Weekly said Lauren’s “Lady Gaga Telephone Parody,” was the “funniest Internet phenomenon of the moment.” As an actress... Read More →


Friday March 3, 2017 2:30pm - 3:30pm
TBA

2:30pm

Planning, Pitching and Profit

There's a lot that goes into blogging outside of writing content. In order to grow, you have to plan. In this session, you'll learn how to project manage your blog on the backend as we discuss some tools that you can use to keep us organized, tips and tricks for pitching, brand relationships and how to get the edge to maximize your profits.



Speakers
avatar for Sili Recio

Sili Recio

Organizational Strategist & Founder, MyMamihood.com
Sili Recio is an activist and founder of MyMamihood.com, a site focused on the life, liberty and pursuit of Maminess. A staff member at MomsRising.org, she recently founded Our Digital Disruption, an organization created as a reaction to agencies, brands, and influencers who refuse to invest in racial equity accountability. Proud of her Afro-Dominican heritage, Sili is committed to uplifting mothers and children around the world by sharing her... Read More →


Friday March 3, 2017 2:30pm - 3:30pm
WordPress.com Mentor Suite

3:30pm

Networking Break
Friday March 3, 2017 3:30pm - 3:45pm
Various Locations

3:45pm

Building a Professional Website for Your Business, presented by WordPress.com
If you want to run a business today, you need an online presence. No matter how detached from the internet your product or service may be, a professional-looking website can always help. In this presentation, we'll discuss the considerations to make when building a website, and then you can decide whether WordPress is the right product for your business.

Speakers
avatar for Dennis Hong

Dennis Hong

Jack of Blog Trades, WordPress.com
By day, Dennis engineers happiness at WordPress.com. By night, he is a relationships and comedy writer, which can be redundant or an oxymoron, depending on your perspective. Dennis's personal mission is to help people make personal connections on an increasingly disjointed internet, and maybe one day, we can all make the web a better place.


Friday March 3, 2017 3:45pm - 4:45pm
Lead

3:45pm

Embracing Opinions: How To Activate Storytelling for Social Good
Learn to activate your storytelling for political and social opinions pieces, regardless of your niche. Our panel will provide tools, tips and resources in order to partner with organizations fighting for our basic civil rights.

Moderators
avatar for Xochitl Oseguera

Xochitl Oseguera

Director, MamásConPoder
Xochitl Oseguera is the Director of MamásConPoder, MomsRising.org Spanish language community. MomsRising is a million-member organization advocating for family economic security, child health and ending discrimination against mothers. She collaborates with multiple organizations to educate the public and mobilize mothers via social media and on-the-ground- actions. Xochitl holds a Master's degree in public administration and has more than... Read More →

Speakers
avatar for Jessica Dominguez

Jessica Dominguez

Immigration Attorney, Jessica Dominguez
Jessica Dominguez began her professional career with the purpose of “Keeping Families Together™.” Her purpose is what fuels her on a daily basis to accomplish her professional missions, missions that are fed by the obstacles she encountered after she immigrated to the United States at 14 years of age. Her story has been profiled by news outlets such as the Los Angeles times, More Magazine, La Opinion, Huffington Post, Terra, and... Read More →
avatar for Lucy Flores

Lucy Flores

Former Assemblywoman + VP Public Affairs, mitú
Lucy grew up in North Las Vegas. When Lucy was 9, her mother left, leaving Lucy to care for her siblings. Lucy fell in with the wrong crowd and slipped through the cracks, ending up on juvenile parole and dropping out of school. But through hard work and the investment of people who believed in her, she got her GED, enrolled in community college and earned her degree from USC. From there, she worked her way through law school at UNLV and in her... Read More →
avatar for Lizza Monet Morales

Lizza Monet Morales

Actor, TV Personality + Founder, XOXO, Lizza Inc.
Lizza Monet Morales, aka @xoxolizza, is an actor, tv host and content creator in both English and Spanish. She has leveraged her love of tech, fashion, and inspirational messages to create a global social media fan-base (LoveBug Nation) while becoming one of the top Latinas in entertainment media. In 2016, she won the TECLA Award for Best Live Broadcaster, which was the first award ever given to a live streamer by any award show. She was named... Read More →
avatar for Natasha Márquez

Natasha Márquez

Digital Media Director, Voto Latino
Natasha Marquez is a bilingual Latina originally from Puerto Rico. She is the Digital Media Director at Voto Latino where she oversees the execution of digital civic engagement and advocacy efforts for the organization. She graduated from Emerson College with a bachelor's in integrated marketing communications. She has more than 8 years of experience working with Fortune 500 companies and brands for their digital branding and... Read More →
avatar for Carolina Rubio-MacWright

Carolina Rubio-MacWright

Artist, immigration attorney and activist, Carustol
Carolina Rubio MacWright was born in Bogota, Colombia, where she lived until age 20, when a need for a safer place to call home was necessary. She graduated Magna Cum Laude from Florida International University with a Bachelor of Fine Art. After graduation, she felt the need to understand the legal system, at which point she moved to Oklahoma City where she received her Juris Doctorate Degree. Her time in Oklahoma's legal world, opened her eyes... Read More →


Friday March 3, 2017 3:45pm - 4:45pm
Create

3:45pm

Generating Income Through Self-Publishing Ebooks
Ever wonder how to self-publish an ebook for profit? Self-publishing your own ebook can help grow and establish your brand, create a source of income and reach a wider audience. Regardless of your niche, an ebook is a great opportunity to provide readers with more of your content and expertise, amplifying your online presence. This step-by-step workshop will show you how!

Speakers
avatar for Dora Stone

Dora Stone

Author & Food Blogger, Dora's Table
Dora Stone is the founder, recipe developer, and photographer behind the vegan-Mexican food blog Dora’s Table and YouTube channel Mi Mero Mole. Born and raised in Mexico and a graduate of the Culinary Institute of America in New York, she adopted a vegan diet to take control of her health. She is passionate about teaching others the benefit of a plant-based lifestyle while preserving the beauty and richness of the different regional... Read More →


Friday March 3, 2017 3:45pm - 4:45pm
Monetize

3:45pm

Serving Up Expert Food Photography Tips
Speakers
avatar for Clara González

Clara González

Founder, Simple by Clara
Many people know Clara Gonzalez as “Aunt Clara”, the creator behind Simple, by Clara, the award-nominated and award-winning food blog. After a zigzagging career that started in industrial design, Clara decided to settle on photography and food - her true passions. She has been photographing food and life for magazines, advertisers and photography agencies for 15 years. Her work has appeared in publications and on TV all around the... Read More →
avatar for Alejandra Graf

Alejandra Graf

Creator, Piloncillo&Vainilla
Alejandra Graf is a Mexican food blogger, art lover and wellness advocate that follows a plant-based diet. A few years ago, she founded Piloncillo&Vainilla (BrownSugar&Vanilla), an award- winning food blog where she shares her food philosophy and healthful recipes for individuals who want to live a happier, more energetic life. | | Alejandra lives in Houston,Texas with her husband and three kids. |


Friday March 3, 2017 3:45pm - 4:45pm
Snap
  • SESSION TRACKS Snap

3:45pm

Use your DSLR the Way It's Meant To Be Used -- Mentor Session, presented by WordPress.com
Learn professional valuable photography tips on the spot in an intimate and customized environment for creatives to get the opportunity to see all the photography lessons in motion and not in theory. Attendees will learn professional photography tips on the spot, customized to their specific voice and platform category.

  • Show me your photos and I'll review them, give you feedback, tell you if you're on the right track and what you need to improve.  
  • Learn tips on how to style your photos with a hands-on product set. 
  • Bring your camera and let's make magic!, this is the best method to learn little ​tricks that only come up in the midst of the process.  
  • Get a cheat sheet of what we talked about to take home so you remember what you need practice on.  
  • Bring a list of all the questions you have and would like to have me answer by showing you on the camera, computer or in a real setting.

Speakers
avatar for Dariela Cruz

Dariela Cruz

Creative Director and Photographer, Dari Design Studio
Dariela is a graphic designer, photographer and blogger based in San Diego, California. After working in corporate environments in Venezuela, Mexico and Los Angeles for 15 years, Dariela co-founded “Dari Design Studio” with her sister Dariana, a full house design studio offering design services and surface pattern designs. She also runs a bilingual (Spanish-English) lifestyle blog, "Mami Talks", which is full of culture, family... Read More →


Friday March 3, 2017 3:45pm - 4:45pm
WordPress.com Mentor Suite

4:45pm

Snack + Connect
Friday March 3, 2017 4:45pm - 5:30pm
Sponsor Suites + Expo

5:30pm

Creating Espacios Hour, presented by Chase Slate
Chase Slate is inviting you to #ConquerYourCredit at the Creating Espacios Hour hosted by Brittney Castro, Chase Financial Education Ambassador and Founder/CEO of Financially Wise Women. Brittney will host a session with four trailblazing women who will share personal “conquering” moments in their careers.

Creating Espacios, the podcast for and by Latina trailblazers, will be hitting the #WeAllGrow
Summit stage this Friday for a special TED-like session.

Over the span of an hour you’ll hear from four women who have turned their passions into the
driving forces behind their careers. Each woman’s session will be about eight minutes long and
consist of their own aha moment, what they did to get through it and how you can apply a
similar formula to any business blip or opening you’re currently facing. 

Moderators
avatar for Brittney Castro

Brittney Castro

CEO, FinanciallyWiseWomen.com
Brittney Castro is a Certified Financial Planner™, Chartered Retirement Planning Counselor, Accredited Asset Management Specialist, Entrepreneur and Speaker. She is the Founder and CEO of Financially Wise Women, a financial planning firm for women, as well as a CHASE Financial Education Ambassador.  She specializes in working with busy, professional and entrepreneurial women who are passionate about life and want to gain clarity... Read More →

Speakers
avatar for Beatriz Acevedo

Beatriz Acevedo

Founder & President, mitú
Beatriz Acevedo was recently named one of the Top 100 Digerati by Wired. She's a Latina who's pioneering and leading her company by changing the way media looks at Latinos through her compelling, passionate and opinionated attitude. Mitú are program makers, both digital and traditional, and leaders among Latinos in social media with tech experience and knowledge on how to effectively target and superserve Latinos and... Read More →
avatar for Francesca Kennedy

Francesca Kennedy

Social Entrepreneur + Founder, Ix Style
Francesca discovered in 2009 that the once beautiful Lake Atitlan of Guatemala where she was baptized and her grandparents lived had been overrun by blue green algae. Watching a new generation of children collect the contaminated water Francesca knew she had to take action. NASA had deemed Lake Atitlan as one of the worst natural disasters to ever occur and so severe that contamination can be viewed from space. | In response Francesca... Read More →
avatar for Vivian Nuñez

Vivian Nuñez

Host, Creating Espacios & Founder, Too Damn Young, Creating Espacios
Vivian Nunez is the creator behind Creating Espacios, a resource for the next generation of trailblazing Latinas. Creating Espacios started as a podcast and has turned into an online community that empowers Latinas who are determined to innovate. Vivian is also the founder of Too Damn Young, a resource and community for teens and young adults who have lost someone they love. She's based out of New York, where her day also consists of producing... Read More →
avatar for Patty Rodriguez

Patty Rodriguez

Co-Founder, Lil' Libros
Patty Rodriguez is a nationally recognized entrepreneur, producer, co-founder and author of the bilingual children's book publisher Lil Libros. Patty has dedicated a significant part of her life in giving back to her community. Born in Los Angeles to Mexican immigrant parents – she’s become a role model in the Latino community and given a voice of hope to the youth. When she's not raising her beautiful children Alexander and Oliver... Read More →



Friday March 3, 2017 5:30pm - 6:30pm
Lagunita Pavilion

7:00pm

Dinner on your own
Friday March 3, 2017 7:00pm - 9:00pm
Various Locations
 
Saturday, March 4
 

6:30am

7:00am

#GoRedGetFit Morning Workout, presented by Go Red for Women
Get your heart pumping with a #GoRedGetFit morning workout!  Fitness expert María Guerra will help you kick start your day with a fun and invigorating fitness activity.  Come ready to sweat, win cool door prizes and make your heart happy!  If you want to learn more about Go Red For Women’s #GoRedGetFit, please visit www.facebook.com/groups/GoRedGetFit.

Speakers
avatar for Maria Guerra

Maria Guerra

Co-Founder, Hard Core Fitness Studio
Born and raised in Southern California, María Guerra comes from a rich Hispanic heritage, with her father from Puerto Rico and mother from Mexico. María has been a successful group fitness instructor for over 10 years. She started her career teaching kickboxing and cardio salsa for LA Fitness and has taught for Equinox, Bodies in Motion and Total Woman, and has her own Intensity fitness program and Hard Core Fitness Studio... Read More →



Saturday March 4, 2017 7:00am - 8:00am
Esplanade

8:00am

Registration + Hospitality, presented by NEUTROGENA

Saturday March 4, 2017 8:00am - 10:00am
Lobby

9:00am

Princesas y Guerreras: The power of a community with Marinés Duarte
Learn how the power of your voice, overcoming your fear and embracing your community can change your life and the lives of others.

Speakers
avatar for Marines Duarte

Marines Duarte

Founder, En Tus Zapatos Blog
Marinés Duarte, mother of four children, is the embodiment of a modern, multi-tasking woman. She is a family expert and lifestyle mentor for thousands of women throughout Latin America and the USA. Her experience as a Mom and Executive combined with her charisma and love for fashion has positioned her as a trusted guide and inspiration for many women who face the day to day challenges of being a woman in today’s society... Read More →


Saturday March 4, 2017 9:00am - 9:30am
Lagunita Pavilion

9:30am

Step It Out! A Wake-Up Call to Action with Martín Llorens

In this modern world, we are living with an explosion of information and experiences that it is putting all of us to the test. We are at a crossroads that is making us choose to either stay where we are or challenge ourselves to STEP OUT of our comfort zone and rise to our full potential. After experiencing his own personal human revolution during the last few years, Martín is back to share his journey and walk you through the inner landscape of your own self to help you overcome struggles and obstacles with grace and love and re-awaken all your Divine Feminine powers to find your true purpose.

 


Speakers
avatar for Martin Llorens

Martin Llorens

Author + International TV Host, Lifestyle 360
Martín Llorens is an award-winning author and renowned fashion and lifestyle expert with a passion for empowering the community with the necessary tools and techniques to dress for success, empower self-esteem and live the life of their dreams. From his early days as a fashion and beauty spokesperson for brands, Martín became the fashion expert for Univision’s morning show Despierta América. He also hosted his own... Read More →


Saturday March 4, 2017 9:30am - 10:00am
Lagunita Pavilion

10:00am

Partnering with Mission Driven Organizations: Using your Social Influence for Social Good, presented by Consumer Reports
Consumer Reports is looking to connect with new and diverse audiences who share the mission of working with consumers to create a fairer, safer, healthier marketplace.  In our constantly evolving digital age, the rights of everyday consumers are often challenged by corporations and lawmakers who count on their silence -- but social influencers hold tremendous power to help inform and raise the voices of consumers to ensure that their interests are protected. Consumer Reports invites you to join the conversation and hear more about the company's journey in working with digital influencers in the Latino community. Come learn how you can use your social influence for social good. By partnering together, we can make an even greater impact.

Moderators
avatar for Elena Chávez

Elena Chávez

Consumer Reports, Associate Director
Elena Chávez, Associate Director – Latino Audience Strategy Elena has been with Consumer Reports for 18 years. She currently leads Consumer Reports’ Latino Audience Strategy – an effort to reach, engage and connect with Latinos by offering content through various distribution channels: social media, earned media, monthly e-newsletter, content partnerships and participating in community events. Elena is also the... Read More →

Speakers
avatar for Meryland Cuevas-Canela

Meryland Cuevas-Canela

Founder + CEO, Blog Otros $20 Pesos & Meryland Cuevas International
Meryland Cuevas has become a strong and respected voice among the Latino community. She is the founder and editor of the blog Otros20Pesos, where she engages her audience in discussions on important topics, like human rights, the LGBT community, women and immigrants. She is passionate about social good and how the Latinos can be change agents in today’s society. She was awarded “Best Latina Activist Using... Read More →
avatar for Myrah Duque

Myrah Duque

Founder + CEO, Coupon Mamacita
Myrah is a proud latina, wife and mom to a New York University sophomore. She's a brand ambassador, social enthusiast and savvy shopper, offering money-saving tips and deals in both English and Spanish. Myrah is also a travel and lifestyle blogger, Disney lover, Shop Your Way personal shopper and LuLaRoe consultant. She has founded Coupon Mamacita, Mamas Travel Tips and Mamacita La Cuponera. Myrah is based in sunny, Central... Read More →
avatar for Lorraine C. Ladish

Lorraine C. Ladish

Founder of Viva Fifty Media LLC, Viva Fifty Media LLC
Lorraine C. Ladish is a 21st century communicator, helping empower women to achieve their goals. She is the founder and CEO of Viva Fifty!, a bilingual community that celebrates midlife and beyond. Lorraine is a content creator and regular contributor to NBCNews, Huffpost, AARP and Mom.me. She has also contributed to People en Español, La Palma of The Palm Beach Post, Purple Clover, Latina magazine and Redbook. Her next book on embracing... Read More →
avatar for Laurita Tellado

Laurita Tellado

Founder + President, The Laurita Spina Bifida Project
Laura “Laurita” Tellado was born in San Juan, Puerto Rico. An only child, she was three years old when her parents decided to move to Orlando, where she has resided ever since. Laurita is a freelance writer, editor, blogger, brand ambassador and founder of the blogs Holdin' Out for a Hero and Espresso con Leche . She is also the founder and president of The Laurita Spina Bifida Project, a non-profit whose mission it to... Read More →



Saturday March 4, 2017 10:00am - 11:00am
Lagunita Pavilion

11:00am

Disney Parks Presentation

Saturday March 4, 2017 11:00am - 11:10am
Lagunita Pavilion

11:10am

12:00pm

Collaboration Secrets Revealed: How To Win In Creative Partnerships
Hold up! Before you go all-in on your next creative masterpiece, come listen to the secrets of these winning creative partnerships. From defining an aesthetic to deciding who gets credit for what, learning to work successfully alongside other creative Type-A personalities can be the difference between a successful collaboration... or just another flop.

Speakers
avatar for Christine M. Russo

Christine M. Russo

Founder & Photographer, Christine Michelle Photography
Christine Russo is the founder of Christine Michelle Photography in Miami, Florida. She’s half Cuban, half Italian, and 100% in love with food, coffee, people, the arts, and animals. Christine is known for composing clean, beautiful photographs that tell a story, her art is focused on social media, lifestyle, and blogger photography. Christine has worked with fashion and beauty brands, restaurants, small business owners, marketing firms... Read More →
avatar for Priscilla Torres

Priscilla Torres

Fashion & Beauty Blogger, The Fashion Muse
Priscilla (otherwise known as Prissy) is a Cuban -American born and raised in Miami, FL. She is a PR girl boss in the making and began her blogging journey as The Fashion Muse in early 2014. In addition to her blog, she has also become a social media influencer which has led her to work for Univsion, Telemundo, and recently the American Music Awards. Not only has The Fashion Muse been able to exude the confidence within her, but it has... Read More →


Saturday March 4, 2017 12:00pm - 1:00pm
Create

12:00pm

From Passion to Business: The Essential Business Plan
Are you ready for your passion to become a business and start making money? Then it has to do the same thing any business does - solve a problem for a segment of the population. The rules of business are the same whether you are selling hot dogs or your words or an audience. In this session, we will focus on strategic business essentials so that you can start or perfect your business plan.

Speakers
avatar for Roxanna Sarmiento

Roxanna Sarmiento

Chief Operating Officer, #WeAllGrow Latina Network
Roxanna earned her MBA from the Darden Graduate School of Business at the University of Virginia. She has a wealth of marketing and brand management experience having worked with Hispanic, Latin American and general markets for global leaders such as L’Oreal and Colgate-Palmolive before becoming a digital strategist and blogger. She brings her experience, marketing and sales know-how to her position as COO. A bicultural American with... Read More →


Saturday March 4, 2017 12:00pm - 1:00pm
Lead
  • SESSION TRACKS Lead

12:00pm

Ten Tactics For Earning Affiliate Revenue While You Sleep
Looking for expert advice on how to monetize content you’ve already created, develop posts that will produce income long after they’ve been published or learn methods to increase affiliate revenue and earn a passive income – like when you’re asleep? Pull up a chair and get ready to take notes! This workshop will share proven techniques to pay for those big dreams.   

Speakers
avatar for Whitney Moss

Whitney Moss

Co-Founder + Publisher, Rookiemoms.com & 510Families.com
Whitney Moss is the co-founder and publisher of two websites for parents, RookieMoms.com, for new moms and 510Families.com, a hyperlocal guide for Bay Area parents. She is also the co-author of The Rookie Mom's Handbook and Stuff Every Mom Should Know, both published by Quirk Books. Before ditching office life for the world of blogging, Whitney worked at LeapFrog Toys in marketing.


Saturday March 4, 2017 12:00pm - 1:00pm
Monetize

12:00pm

Use your DSLR the Way It's Meant To Be Used -- Mentor Session, presented by WordPress.com
Learn professional valuable photography tips on the spot in an intimate and customized environment for creatives to get the opportunity to see all the photography lessons in motion and not in theory. Attendees will learn professional photography tips on the spot, customized to their specific voice and platform category. 

  • Show me your photos and I'll review them, give you feedback, tell you if you're on the right track and what you need to improve.  
  • Learn tips on how to style your photos with a hands-on product set. 
  • Bring your camera and let's make magic!, this is the best method to learn little ​tricks that only come up in the midst of the process.  
  • Get a cheat sheet of what we talked about to take home so you remember what you need practice on.  
  • Bring a list of all the questions you have and would like to have me answer by showing you on the camera, computer or in a real setting.

Speakers
avatar for Dariela Cruz

Dariela Cruz

Creative Director and Photographer, Dari Design Studio
Dariela is a graphic designer, photographer and blogger based in San Diego, California. After working in corporate environments in Venezuela, Mexico and Los Angeles for 15 years, Dariela co-founded “Dari Design Studio” with her sister Dariana, a full house design studio offering design services and surface pattern designs. She also runs a bilingual (Spanish-English) lifestyle blog, "Mami Talks", which is full of culture, family... Read More →



Saturday March 4, 2017 12:00pm - 1:00pm
WordPress.com Mentor Suite

12:00pm

WELLNESS CIRCLES
Five Wellness Circles to feed your soul! All five circles are repeated on Friday and Saturda.

1. What It Takes To Inspire An Audience Through Your Lifestyle with Anadel Alberti
By living an authentic life, you can inspire others. In this workshop, we'll create a space where inspiration thrives and learn how your lifestyle can inspire readers to connect and commit to your brand's messaging. Come ready to be inspired and inspire others with a lifestyle of provoking acceptance, love and forgiveness.


2. Comadres, Crafting, and Building Camaraderie with Elexia de la Parra and Dolores "Lola" Dweck
Learn to make Mexican-inspired crafts with comadres as you learn the importance of camaraderie and collaborating with other bloggers. Presenters will introduce cultural crafts and an opportunity for attendees to connect, as we brainstorm new and exciting ways to collaborate as content creators.

3. I Love ME! ~ Self-Esteem in 7 Easy Steps with Elisha and Elyssa Fernandez 
In this interactive and fun-filled workshop, attendees will learn the 7 Steps to having higher self-esteem and the importance of loving yourself as the key to loving others more fully. We'll also discuss ways to become bully-proof and tools to combat naysayers as we search for groth in our potential.

4. Mindful Rituals to enhance your Creative Power with Dariana Moreira 
Are you easily distracted? Is motivation sometimes difficult to find? Do you struggle with follow through with your ideas? In this workshop, we'll be discussing the benefits of creating purposeful healthy habits for creative entrepreneurs. Cultivating healthy habits and rituals in your lifestyle are important, but we'll also explore ways to elevate creativity and combact the stress of constant content creation.

5. Heal Your Heart, Manifest Your Dreams with Christine Gutierrez
In this healing workshop therapist and emotional empowerment expert Christine Gutierrez is going to guide you through a heart healing meditation, a 3 part transformational power breathe to bust through any blocks holding you back, and practical tools to have you heal your heart and access your true purpose and wildest dreams.

 

Speakers
avatar for Anadel Alberti

Anadel Alberti

Author, Speaker, Wellness Coach, Anadel Alberti
Anadel Alberti is the founder of LAFstyle™, co-founder of WellBiz and author of "21 Days of LAFter." She is also a wellness and happiness ambassador, certified in stress management and a health and wellness coach, as well as a certified adult and kids yoga instructor, the co-founder of MINDful Women's Group, a motivational speaker, marketer and photographer. | When she's not busy running the world, she spends her time being a life and... Read More →
avatar for Dolores

Dolores "Lola" Dweck

Founder & Publisher, Lola's Cocina
Dolores “Lola” Dweck is the founder and publisher of Lola’s Cocina, a food and travel blog dedicated to sharing Mexico’s rich culinary traditions and cherished family recipes. She teaches themed cooking classes and recently launched Lola’s Mercadito, an online marketplace specializing in gourmet and artisan goods that celebrate Mexican food and culture. Her work in the food world and as a Latina leader and mother... Read More →
avatar for Elyssa & Elisha Fernandez

Elyssa & Elisha Fernandez

Founders, WhollyArt
Elyssa is 13 years old. She enjoys being an entrepreneur, best-selling author, speaker, artist and coach. She is homeschooled and her greatest mentor is her mom, Elayna Fernandez. | | Elisha is a homeschooled 14 year-old and a passionate best-selling author, artist, teenpreneur and speaker.  | | The girls live in Fort Worth, TX with their family of creative influencers and love spending spending time with them. Elyssa and... Read More →
avatar for Christine Gutierrez

Christine Gutierrez

Therapist, Speaker & CEO, Cosmic Life Inc.
Christine Gutierrez, MHC is a Latina psychotherapist, love addiction expert, life coach and expert in trauma, abuse, & self-esteem, currently residing in Brooklyn. Christine’s mission is to empower as many people as possible to heal their pain and own their worth. Christine is currently in private practice in New York and offers sessions internationally via phone/Skype. Christine has her bachelors from Fordham University in human... Read More →
avatar for Dariana Moreira

Dariana Moreira

Mindful Creative Coach, Dari Design Studio
Dariana Moreira is a Venezuelan designer and illustrator who is devoted to the peace of mind that results from spiritual practices and the intuitive development of creative expression. She is a mindful creative coach and together with her talented sister own Dari Design Studio. They love being artists, infusing lives with vibrant and bold designs and photographer. They are committed to inspiring you to pursue your dreams and never give up... Read More →
avatar for Elexia De La Parra

Elexia De La Parra

Founder + Owner, Artelexia
Elexia de la Parra is the founder and owner of Casa Artelexia and Artelexia, retail shops located in San Diego that specialize in handcrafted Mexican gifts, art, and home décor. Elexia nurtured what began as a small farmers’ market stand in 2008 to what is today two retail locations known for their unique Mexican imports, creative cultural workshops, and lively community events. Most recently she launched Eat.Drink.Cook.Mexico, a... Read More →


Saturday March 4, 2017 12:00pm - 1:00pm
Esplanade

1:00pm

Next Stop...Jefas Keynote Lunch Presented by Hola! USA
No filter conversation amongst celebrity influencers with successful side projects and how their social media community shaped their businesses. 

Moderators
avatar for Cristy Marrero

Cristy Marrero

Editorial VP, Hello & Hola Media, Inc.
Cristy Marrero is obsessed with creating content with substance that connects with people. Developing audiences while helping brands engaging "the right way" is her calling. This avid "conversationalist" as she prefers to be identified, promptly became the Group Content Chief of Siempre Mujer and Ser Padres magazines, published by Meredith Corp., the first Latina to ever win a Women in Communications... Read More →

Speakers
avatar for Camila Alves

Camila Alves

Co-Founder, Camila Alves
Camila Alves is a dedicated mother, fashion and lifestyle expert, and entrepreneur. Born and raised in Brazil to a family of farmers, she grew up with a strong connection to the taste and aroma of food made using only fresh-picked ingredients. Camila moved to the U.S. in her teens to pursue a career in fashion, later establishing herself as a well-known lifestyle expert, sharing her personal insights and tips on the Today show, Rachael Ray, The... Read More →
avatar for Elizabeth Gutierrez

Elizabeth Gutierrez

Born in Los Angeles, California to Mexican parents, Elizabeth Gutiérrez is the young age of seven siblings. She began her television career in 2003 when she was selected to participate in the highly acclaimed Miami-based reality TV show, “Protagonistas de Novelas”, from the Spanish -language network, Telemundo. She went on to play leading roles in “El Rostro de Analia” on Telemundo, which aired in 95 countries... Read More →
avatar for Fernanda Romero

Fernanda Romero

Co-Creator, Vita Parfum, Vita Parfum



Saturday March 4, 2017 1:00pm - 2:30pm
Lagunita Pavilion

2:30pm

Building a Professional Website for Your Business, presented by WordPress.com
If you want to run a business today, you need an online presence. No matter how detached from the internet your product or service may be, a professional-looking website can always help. In this presentation, we'll discuss the considerations to make when building a website, and then you can decide whether WordPress is the right product for your business.

Speakers
avatar for Dennis Hong

Dennis Hong

Jack of Blog Trades, WordPress.com
By day, Dennis engineers happiness at WordPress.com. By night, he is a relationships and comedy writer, which can be redundant or an oxymoron, depending on your perspective. Dennis's personal mission is to help people make personal connections on an increasingly disjointed internet, and maybe one day, we can all make the web a better place.


Saturday March 4, 2017 2:30pm - 3:30pm
Lead

2:30pm

Cultivating An Online Oasis Of Opportunity And Abundance By Leveraging Your Brand
Many people want to make it as entrepreneurs, bloggers, influencers. You don´t have to fit into the mold of what is currently marketable to be successful. If you are not a Millennial, you may believe you can´t make it as a digital entrepreneur. But making it in any field is more a matter of learning how to make your own opportunities by not only leveraging your strong points but also turning your weaknesses into strengths. Do you think you are too old, too young, too niche? Think again!

Speakers
avatar for Lorraine C. Ladish

Lorraine C. Ladish

Founder of Viva Fifty Media LLC, Viva Fifty Media LLC
Lorraine C. Ladish is a 21st century communicator, helping empower women to achieve their goals. She is the founder and CEO of Viva Fifty!, a bilingual community that celebrates midlife and beyond. Lorraine is a content creator and regular contributor to NBCNews, Huffpost, AARP and Mom.me. She has also contributed to People en Español, La Palma of The Palm Beach Post, Purple Clover, Latina magazine and Redbook. Her next book on embracing... Read More →


Saturday March 4, 2017 2:30pm - 3:30pm
Create
  • SESSION TRACKS Lead

2:30pm

Planning, Pitching and Profit

There's a lot that goes into blogging outside of writing content. In order to grow, you have to plan. In this session, you'll learn how to project manage your blog on the backend as we discuss some tools that you can use to keep us organized, tips and tricks for pitching, brand relationships and how to get the edge to maximize your profits.



Speakers
avatar for Sili Recio

Sili Recio

Organizational Strategist & Founder, MyMamihood.com
Sili Recio is an activist and founder of MyMamihood.com, a site focused on the life, liberty and pursuit of Maminess. A staff member at MomsRising.org, she recently founded Our Digital Disruption, an organization created as a reaction to agencies, brands, and influencers who refuse to invest in racial equity accountability. Proud of her Afro-Dominican heritage, Sili is committed to uplifting mothers and children around the world by sharing her... Read More →


Saturday March 4, 2017 2:30pm - 3:30pm
WordPress.com Mentor Suite

2:30pm

Street Style Photography That Sells
The stakes are high when we're talking about fashion photography. Effectively capturing the movement and essence of a product, ultimately promoting sales for a brand, can become the difference of whether you land the next gig or not. Come check out our fashion photography experts as they share their secrets to getting products sold and their businesses thriving. 

Speakers
avatar for Daniela Ramírez

Daniela Ramírez

Influencer & Founder, Nany's Klozet
Fashionista Daniela Ramirez runs the blog Nany’s Klozet. She was born in Caracas, Venezuela, and moved to Miami to attend college. Daniela studied fashion merchandising and business, and earned her master’s degree in design and media management. She also has a certification in makeup artistry. Daniela started blogging in 2009 on a blog called Fab Chic and Fit. After a year sharing her outfits there, she decided to open Nany’s... Read More →
avatar for Valentina Tamayo

Valentina Tamayo

Fashion & Lifestyle Blogger, mvtrends
Valentina is a 22-year old Venezuelan fashion and lifestyle blogger living in Miami. She supports the idea that style has no requirements, doesn't follow stereotypes and the fact that fashion was created for every kind of women regardless their size, color, personality or background.  | Valentina is a blogger for mvtrends, social media manager, content creator and communications and marketing student at... Read More →


Saturday March 4, 2017 2:30pm - 3:30pm
Snap
  • SESSION TRACKS Snap

2:30pm

Taking Content Offline With Meet-Ups And Events In Collaboration With Brands
You built your following online, but taking it offline with meet ups and events in collaboration with sponsors can solidify your fan base while exposing your brand to new opportunities and press. In this workshop, two top beauty and lifestyle bloggers will go in-depth into their collaboration efforts, the success they’ve shared and how you can more intimately engage with your audience. 

Speakers
avatar for Rocio Mora

Rocio Mora

Founder, RisasRizos
Rocio Mora is the content creator and digital influencer behind RisasRizos. Her YouTube channel highlights the importance of embracing naturally, curly hair and focuses on proper curl care for multiple generations. Her bilingual platforms have gained rapid recognition and reached more than 60,000 subscribers in the last year. This young Latina has been featured on Latina.com as one of the “Top 10 Natural Hair Bloggers You Should Be... Read More →
avatar for Ada Rojas

Ada Rojas

Digital Content Creator, Gypsy in the City
A first generation graduate with a degree in Public Relations and Advertising, Ada Rojas is truly a creative powerhouse. As an online content creator and influencer, her passion for multicultural marketing and building relationships has allowed her to collaborate with top brands like Dove, L'Oreal, Kia and Sephora to name a few. Her style, beauty, and travel blog GypsyintheCity.com has developed a niche and engaged audience of over 35,000... Read More →


Saturday March 4, 2017 2:30pm - 3:30pm
Monetize

3:30pm

Networking Break
Saturday March 4, 2017 3:30pm - 3:45pm
Various Locations

3:45pm

Best Apps and Online Tools to Build and Grow Your Business
Take back your creative power from the never-ending list of things to do and learn to use the most advanced apps and tools to automate, delegate and scale your business for unbridled success. Living the dream is so much easier than you think and these tools will prove it.

Speakers
avatar for Codie Sanchez

Codie Sanchez

Founder + CEO, https://www.codiesanchez.com/
Whether it's covering human trafficking in Mexico or running a multi-million dollar international business as a finance executive, @CodieSanchez knows what it takes to blaze the trail for yourself. When Codie isn't presenting to pensions, government and sovereign wealth funds, she's running one of her startups, consulting with the companies she angel invests in, or running her motivational & business building company. She's been featured... Read More →


Saturday March 4, 2017 3:45pm - 4:45pm
Lead
  • SESSION TRACKS Lead

3:45pm

DIY Viral Food Videos for Growth
Find your sazón and expand your social reach with DIY food videos! In this part-talk/part-workshop, we'll explain what makes food videos so enticing and how their benefits can catapult your brand's exposure, especially within social. From discovering benchmarks to cost-efficient tips & tricks, we'll provide you with go-to strategic ideas to create viral food content that connects with your audience and helps you reach your goals. Latino cuisine is still underrepresented and this is certainly an opportunity for growth!

Speakers
avatar for María Sierra and Álvaro Hernández

María Sierra and Álvaro Hernández

Founders, La Cooquette
María and Álvaro are the team behind the food and travel YouTube channel La Cooquette, where they celebrate food and the many culinary traditions of the world. Speaking to an overall audience of over 115,000 followers, La Cooquette’s video repertoire includes fun and creative recipe videos, as well as in-depth and entertaining food documentaries shot across different countries in English and en Español! This has allowed... Read More →


Saturday March 4, 2017 3:45pm - 4:45pm
Snap
  • SESSION TRACKS Snap

3:45pm

Measuring Up The Plus Size Industry (Hint: We're a BIG Deal!)
With current statistics proving what many fashion bloggers already knew, the plus size industry is a multi-billion dollar industry just starting to be tapped into. Oh yes, the curvy world is a BIG deal and it’s here to stay! In this panel of leading influencers, you’ll learn to narrow your fashion niche, explore ways to get recognized by brands and provide tip to take the perfect plus size photos.

Moderators
avatar for Monique Frausto

Monique Frausto

Founder + Influencer, Curves & Chaos
Monique Frausto is an award-winning lifestyle blogger, influencer, and freelance writer. Blogging since 2008, she founded Curves and Chaos in 2010 as way to celebrate her love for plus-size fashion and beauty. Since then, it has turned into a personal lifestyle blog that she hopes will inspire anyone who reads it. Born and raised in Southern California, Monique loves to travel, is an avid sports fan, and loves to spend time with her family, fur... Read More →

Speakers
avatar for Elizabeth Nunez

Elizabeth Nunez

Founder, BBWGeneration
Elizabeth Nunez is an accountant by trade and an activist by need. Every imagery and written word are a step towards gaining acceptance and self-love through fashion, life, awareness and cosplay, something Elizabeth practices daily through BBWGeneration. |
avatar for Nazira Sacasa

Nazira Sacasa

Curvy Style Expert, Blogger, Body Positive Advocate, Fun Fearless Curves
Nazira Sacasa is a curvy style expert, blogger and body positive advocate. Through her work online and offline, Nazira empowers women to love their curvaceous bodies, embrace vivacious styles and live an audacious life. | Nazira is also the creator of Fun Fearless Curves, a series of body positive events launching with a free online conference in April 2017. |
avatar for Tiffany Diana Torres

Tiffany Diana Torres

Digital Content Creator, Love, Grey Skies
Tiffany Diana is the founder and editor behind the style and beauty blog; Love, Grey Skies. After completing her master’s degree in communications she launched her blog as a creative outlet to share her love for writing, personal style, and beauty. Little did she know she was creating her own space in the digital world. In 2014, she decided to take a leap of faith and leave her full time job to build her brand and make a space in the... Read More →


Saturday March 4, 2017 3:45pm - 4:45pm
Create

3:45pm

Package Your Expertise and Influence to Get Speaking Gigs and Other Opportunities to Shine
Distilling and packaging your expertise is something many influencers—even the ones who’ve been around the block a few times—struggle with. Many focus only on their niche and don’t know how to pivot to expand the opportunities available to them. But there’s so much more out there! This interactive workshop will help you learn to package your expertise for different situations, from speaking gigs to media appearances. From the proposal and submission process to how to follow-up afterward, the opportunities are out there.

Speakers
avatar for Maura Wall Hernández

Maura Wall Hernández

Senior Editor, mom.me
Maura Wall Hernandez is a senior editor at mom.me and author of the award-winning food and travel blog, The Other Side of The Tortilla. She has more than a decade of experience as an editor at magazines, newspapers and online outlets and is a mentor-editor with The Op-Ed Project, an organization that helps women and underrepresented voices be heard in key commentary forums in print and online. She has previously been a fellow with the News... Read More →


Saturday March 4, 2017 3:45pm - 4:45pm
Monetize

3:45pm

Positioning and Selling Your Blog Like a Media Brand
Bloggers and content creators will learn how to position and sell their brand the way a mass media and content brand would. Develop a Positioning and Mission Statement so that marketers instantly know who you are, and you stand out from competitors. Review industry standard tools (The Media Kit) for selling your medium. Discuss what marketers are looking for from bloggers/influencers, and learn some pitch approaches to help you win clients

Speakers
avatar for Alexander Traverzo

Alexander Traverzo

Marketing Director, HOLA! USA!
As Marketing Director at HOLA! USA, Alex oversees integrated marketing efforts on behalf of client brands as well as initiatives to support all HOLA! USA channels including magazine, website, social media and events. Prior to his current role, he served as the Associate Director of Integrated Marketing for Time Inc.'s People en Español brand where he led pharmaceutical strategy development as well as the Procter & Gamble account. He... Read More →


Saturday March 4, 2017 3:45pm - 4:45pm
WordPress.com Mentor Suite

4:45pm

Turbo Tax Happy Hour

Saturday March 4, 2017 4:45pm - 5:45pm
Solana Terrace

4:45pm

Snack + Connect
Saturday March 4, 2017 4:45pm - 5:45pm
Sponsor Suites + Expo

5:45pm

Storytellers, presented by Disney Princess "Dream Big, Princess"
Moderators
avatar for Kathy Cano

Kathy Cano

Book Author + Founder, Crafty Chica
Kathy Cano-Murillo is an author, artist, speaker & founder of the award-winning site, CraftyChica.com. She loves to spread the gospel of glitter – literally through her DIY projects and figuratively through her speeches, workshops, books, and essays. A former reporter for The Arizona Republic, she is now a full-time creativepreneur which has led to partnerships with Coca-Cola, HSN, HP, WordPress, Disney & many others. She has... Read More →

Speakers
avatar for Vanessa Bell

Vanessa Bell

Parenting Blogger, De Su Mama: Legacy of Multiracial Motherhood
A bicultural Latina raising mixed race children, Vanessa celebrates the legacy of multiracial motherhood with her online community on the award-winning blog, De Su Mama. Through compelling photography and storytelling, Vanessa has created a space for mothers of multiracial children to connect with stories of identity, travel and food culture. De Su Mama has won by various awards from platforms such as BlogHer, Latina Magazine and... Read More →
avatar for Marianna Du Bosq

Marianna Du Bosq

Founder, Bilingual Avenue
An award-winning podcaster, Marianna Du Bosq is the host of the Bilingual Avenue, a podcast with listeners in over 130 countries. Born in Venezuela, she moved to the United States as a teenager and a love for language learning began. Marianna is deeply committed to helping multilingual parents around the world give their children the gift of language while instilling an appreciation for culture from a young age. Through her podcast, she guides... Read More →
avatar for Camila Canabal

Camila Canabal

Founder + CEO, AsíLoveCamila + Camila Canabal Shop
Originally from Venezuela and currently living in Miami, Camila began a very successful career as a TV host and personality in Venezuela. Camila's influence, great sense of style and captivating personality led her to launch her online platform AsíLoveCamila. Recently she became an entrepreneur with the launch of her luxury handbag launch Camila Canabal Shop and her first showroom in Miami. An unstoppable force, Camila inspires and... Read More →
avatar for Elayna Fernández

Elayna Fernández

Strategist + Founder, The Positive Mom
Elayna Fernández, known worldwide as The Positive MOM, is an award-winning storyteller, renowned digital strategist and an avid student of pain. Elayna helps moms rewrite their story, heal their wounds and create joy, balance, and success on their own terms.. She encourages, empowers, and equips moms to increase their impact, income and influence, without guilt, shame or regrets. Born and raised in a slum in the... Read More →
avatar for Laura Muller

Laura Muller

Founder, Las Recetas de Laura
Laura Muller is a YouTube and blogger personality. Her experience to live a healthy live and prevent diabetes has led her to develop a healthy eating system that she shares with her more than a million followers on social media. She is the author of "Urban Roulette" and the newly released "Cooking Book, Las Recetas de Laura." In 2014, she was named one of the 100 Most Prominent Latinas in the United States and in 2015, she was... Read More →
avatar for Silvia Olivas

Silvia Olivas

Co-Producer & Story Editor, Elena of Avalor
Humanitas Award nominated writer and alumna of the Disney-ABC Writers Program, the Warner Brothers Writers’ Workshop and the National Hispanic Media Coalition's Television Writers Program, Silvia Olivas is co-producer and story editor of Disney's "Elena of Avalor," which follows Princess Elena, Disney's first princess inspired by diverse Latin cultures and folklore. Olivas began her career in television as a stage manager on "El Show de... Read More →
avatar for Dora Stone

Dora Stone

Author & Food Blogger, Dora's Table
Dora Stone is the founder, recipe developer, and photographer behind the vegan-Mexican food blog Dora’s Table and YouTube channel Mi Mero Mole. Born and raised in Mexico and a graduate of the Culinary Institute of America in New York, she adopted a vegan diet to take control of her health. She is passionate about teaching others the benefit of a plant-based lifestyle while preserving the beauty and richness of the different regional... Read More →



Saturday March 4, 2017 5:45pm - 7:30pm
Lagunita Pavilion